Nexis Novus Technology - Best SEO Company & Digital Marketing Agency in Malaysia
nexis novus technology
SEO agency Malaysia Vs In-House SEO? Which One Is Best?
<a href="" target="_self">Ethan Wong</a>

Ethan Wong

Ethan Wong is a digital marketing specialist in Search, who managing Nexis Novus Technology while working on Freebies4u Malaysia as his passion for writing & sharing. LinkedIn -

SEO Agency Vs In-House SEO? | Which One is Best [2023]

Updated July 12, 2020

As the reason why hiring an SEO agency is so important is that they can help businesses optimize for the most important search ranking factors. There are a lot of ranking factors that search engines like Google use to rank web pages. But some are more important than others.

Whether you’re a business owner or marketing manager, a common dilemma would be to invest in an SEO agency Malaysia or hire an SEO expert full-time to increase your organic traffic. That is why we are here to give you a full insight into why do you need an SEO agency now – or you decided on house SEO team.

To those that are not in the loop of the current digital trends, SEO is one of the best ways to increase organic traffic to your website. 

What Is A SEO Agency?

SEO Agencies will take care of your entire SEO campaign from A to Z. There have a team of experts, from copywriters to SEO experts, that will manage your website’s on-page and off-page optimization to increase your organic traffic. An SEO agency Malaysia handles all of the content creation, link building and even web design, to make your website more SEO-friendly and make it easier to be found on search engines. 

What Is In-House SEO? 

In-house SEO is where you’ll invest in hiring a team of experts to handle your entire SEO campaign. It’s basically hiring several employees to handle your website’s on-page and off-page optimization. This could be either a solo SEO expert or a team with their own skills and expertise. 

Why You Need A SEO Agency For Your Business

1. Cost-effective 

When you hire a full-time employee, you’ll have to bear the cost of paying a monthly salary including medical care, retirement funds such as EPF & Socso, and so on. When you hire an SEO agency in Malaysia, you’ll get to adjust how much you’ll invest in SEO based on your budget. If you are doing SEO in-house, you’ll have to pay a fixed amount of expenses. For example, if you suddenly decide you want to invest more in social media marketing, then you could always decrease the budget for SEO with an SEO agency. 

2. Renewable Contract 

SEO is a long-term game. You won’t be able to see results after several months. When you do SEO in-house, you won’t be able to be as flexible as to when you outsource it. With an SEO agency, you can choose to invest in SEO for 3 to 6 months and see where to go from there. SEO may not be suitable for every business, which is why it is always best to test it out first to see if SEO generates ROI for your business. After you’ve realized SEO doesn’t really help your business, you could stop your SEO campaign.

3. Balanced Set of Skills 

An in-house SEO expert might not be able to be fully skilled in both on-page and off-page SEO. They might only be great at writing, but they’re bad at building links or they lack in the technical aspects of SEO such as the back-end side of the website. An SEO agency would be able to handle every aspect of your website, including the HTML and CSS. This is because SEO agencies will have a team of experts that are able to handle the front-end and back-end of the website. 

How Much Does SEO Agency In Malaysia Cost?

There are a few different types of SEO pricing you can find in Malaysia.

1. Hourly 

An SEO agency Malaysia or freelance SEO consultants when they charge per hour, the rates could range from RM400 to RM800 per hour. They provide consultations during the hourly sessions. 

2. Monthly 

The monthly packages are usually based on a fixed contract ranging from 3 to 6 months or more. The minimum contract would be 3 months. The price range starts from RM1000 to RM12,000 a month, depending on the deliverables. 

3. Per Project

If a business or company requires a custom-made SEO project tailored to their needs, the pricing will range from RM5000 to RM20,000 per project. 

Ready To Implement SEO As Part Of Your Digital Marketing Strategy? 

Once you’ve decided on hiring an SEO agency in Malaysia to take care of your SEO campaign from A to Z, get a free website audit from us! You could also contact us to enquire about our SEO services. With our years of experience and proven results, rest assured we are able to help your business grow.